Business Description
A professional message on hold provider such as AAAPhoneOnHold will ask you about who is calling your business. Are you taking orders? Answering questions? Taking care of patients? In any case, you've got a captive audience on that hold button. If you have a marketing team, they should get involved with the decisions regarding on hold content. Don't leave it to the I.T. department or phone installer to choose what your callers are hearing.
A mostly-music message can include a few short spoken statements. For decades, callers have been hearing "thank you for calling" or generic messages on hold. While these friendly greetings add a human voice to the waiting-on-hold experience, they serve only to remind callers that you haven't yet come back on the line. Consider a custom recording that includes your company name and information that will be of specific interest to the caller.
When creating on hold messaging, keep announcements brief, simple and focused on just one single topic. Callers can only comprehend so much in half of a minute.
Knowing how long your hold times are, and who is calling will help determine what content is appropriate. Companies with callers that are internal or departmental won't need a marketing message, so just music will do. Extremely long hold times may be better tolerated with longer music segments and shorter voiced announcements.
Messages On Hold Companies