Business Description
Global Mobile Marketing Market is expected to reach USD 197.91 Billion by 2024 from USD 28.34 Billion in 2016 at a CAGR of 27.5 % (Detailed analysis of the market CAGR is provided in the report). The global mobile marketing market based on solutions is segmented into SMS, MMS, push notifications, mobile emails, QR codes, mobile web and others. SMS segment is expected to be the major contributor for the market growth and QR codes segment is expected to grow at a high rate during the forecast period. The growth of this segment is attributed to the lower cost of offline advertisement than that other online advertising. Mobile marketing is a digital marketing strategy that utilizes multiple distribution channels to promote and advertise products and services through mobile devices such as tablets and smartphones. Mobile marketing is a way in which technology can be used to create personalized promotion of one’s goods or services to a user who is constantly connected to a network. Geographically, the mobile marketing market has been segmented into North America, Europe, Asia Pacific, Middle East & Africa and Latin America. Asia Pacific is expected to be largest market for mobile marketing during the forecast period. The number of mobile subscribers in this region is much more than North America and Europe with majority of growth coming from India and China that makes APAC one of the most potential markets for Global mobile marketing. The years that have been considered for the study are: • Base year – 2016 • Estimated year – 2017 • Forecast period – 2017 to 2024 Key Highlights: • Complete and in-depth analysis with respect to individual growth trends of the segments are incorporated within the scope of our study. • Assessment of opportunities of Mobile Marketing Market along with the identification of key drivers and restraints. • Comprehensive analysis of factors that play major in changing the market scenario, prospective opportunities, market shares, growth strategies and business optimization methodologies along with the mentioning of key companies is profiled. • Detailed quantitative analysis of the current and future trends for the mentioned forecast period has been profiled. • Global Mobile Marketing Market analysis and segmentation on the basis of types of Solution, user types, verticals and geographies. • Global Mobile Marketing Market analysis and forecast for major geographies- North America, Asia Pacific, Europe, Middle East & Africa and Latin America along with their key regions. Research Methodology: The market is estimated by triangulation of data points obtained from various sources and feeding them into a simulation model created individually for each market. The data points are obtained from paid and unpaid sources along with paid primary interviews with key opinion leaders (KOLs) in the market. KOLs from both, demand and supply side were considered while conducting interviews to get unbiased idea of the market. This exercise was done at country level to get fair idea of the market in countries considered for this study. Later this country specific data was accumulated to come up with regional numbers and then arrive at global market value for Global Mobile Marketing Market.
The Major Key Players in the Global Mobile Marketing Market are:
• SAP SE • IBM • AT&T • Salesforce • Adobe Systems • Oracle • SAS • Mobivity Holdings Corp. • Argus Cyber Security • Harman International Industries, Inc. • Karamba Security • Intel Corporation • Cisco Systems Inc. • NNG Software Developing And Commercial Llc. • NXP Semiconductors N.V. • Escrypt Embedded Systems • Secunet AG • Salmat Key Target Audience: • Investors and consultants • Government Organizations • Research/Consultancy firms • Technology solution providers • IT Solution Providers • System Integrators
The Scope of the Global Mobile Marketing Market :
The research report segments the global Food Automation market based on solution, user type, vertical, and geography
Global Mobile Marketing Market, By Solution:
• SMS • MMS • Push Notifications • Mobile Emails • QR Codes • Mobile Web • Location based Marketing • In-App Marketing • In- Games Marketing • Others
Global Mobile Marketing Market, By user Type:
• Small Businesses • Medium Businesses • Large Enterprises
Global Mobile Marketing Market, By Industry:
• Media and Entertainment • Retail and E-commerce • Travel and Logistics • Telecom and IT • Automotive • BFSI • Healthcare • Government • Others
Global Mobile Marketing Market, By Geography:
• North America • Europe • Asia Pacific • Middle East & Africa • Latin America Available Customization Maximize Market Research offers customization of reports according to the specific requirement of our clients
Maximize Market Research offers customization of reports according to the specific requirement of our clients
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https://www.maximizemarketresearch.com/market-report/global-mobile-marketing-market/7780/